The problem is they are trying to rebrand Luann based on what they think makes a secure, popular person. Rebranding is as much about personality as it about presence. A true rebranding specialist would have been able to take the answers she gave them, and built up something interesting. It’s not about fixing the image. But finding different ways to display the image.
Y’know what this looking like? A reverse of “Captain America: Agent of Hydra” from the “Secret Empire” storyline. And we all know how well THAT was received.
I think Heart figures “Wow ’em with the full version”. Which ironically, probably would bankrupt the school.